ChannelVision July-August 2012

July – August 2012 (Digital Edition)

ChannelVision July – August 2012 Reports:

(22) The Complete Pitch – by Martin Vilaboy
A new report from Aberdeen provides an extensive TCO comparison of UC solutions from a handful of major vendors, as well as a framework upon which distributors can build their TCO discussions with prospects.

(28) Coming To Terms – by Neil S. Ende & Craig D. Dingwall
Experts from Technology Law Group discuss some of the many questions presented by service level agreements that should be addressed before you draft or enter into an SLA.

(36) Cloud Control – by Jeff Savage
Check out these strategies that cloud providers and their channel partners can use to turn concerns about security and control into deal catalysts.

(42) Reeling ‘Em In – by Bruce Christian
As consumers and business buyers alter the way they research and purchase products and services, marketers are keeping pace by moving lead generation dollars to inbound tactics.

ChannelVision Magazine Regulars:

Alternate Views
(6) Take it easy

Direct Feed
(8) Mobile Optimization optimized
(10) Wi-Fi certified
(12) Broadview sheds debt
(14) GreenAppX goes HD
(14) TouchTone gets dynamic
(16) BullsEye targets telecom veterans
(18) Ernest hosts UC

Data Points
(20) Numbers worth noting

In the Trenches
(50) Cloud history over hype
(54) Selling buyers and sellers

(56) ‘Dig once’ unburied?

Products & Profiles
(58) TOD energizes the channel

IP Telephony
(60) SBC XYZs
(62) UCaaS as backup

(65) Advertiser index

July – August 2012 (Digital Edition)

About ChannelVision Magazine:

ChannelVision is a bi-monthly digital and print magazine, by channel partners selling all manner of voice, data, access, managed and business services (both on premise and “in the cloud”), as well as, technology, gear, and equipment.  ChannelVision is a highly focused and efficient way for service providers, hardware, and software companies to reach experienced channel partners targeting the small/medium business space.  Serving a controlled circulation of providers and indirect distributors of communications, network, IT and cloud-based business services, ChannelVision is telecom’s gateway to perspective on how to adapt, what to sell, and how to sell it.