NetBrain Launches Enhanced Channel Partner Program

NetBrain Technologies Inc., a provider of no-code network automation and visibility solutions for hybrid cloud-connected networks, announced an enhanced channel partner program with more resources and the ability to build new revenue streams by providing contracted services for NetBrain in their accounts. The program offers enhancements to its current program, by offering dedicated partner managers and resources, more comprehensive MDF programs, new sales tools and joint selling assistance, structured training and more.

Over the last three years, NetBrain has increased its annual recurring revenue (ARR) 220 percent and maintained a net revenue retention rate of 118 percent. This enhanced program builds on years of successful relationships with channel partners, enabling resellers to capitalize on the increasing demand for NetBrain solutions. Additional program elements tailored specifically to managed service providers will be introduced later in 2023.

“While the vast majority of our business currently goes through the channel, we see a strategic opportunity to build deeper, mutually beneficial partnerships and continue our 220 percent ARR growth over the last few years,” said Alex Alvarez, SVP of Strategic Partnership and Channel Sales. “For this new program, we have added dedicated partner managers, enriched margins for partners taking the lead in selling, access to more MDF, and dedicated resources to assist partners in building out recurring revenue services with NetBrain. This will provide our partners with increased sales of their own services augmenting attractive NetBrain subscription margins and open up new cost take-out options for customers.”

As modern networks have gotten more complex in recent years, network outages have gotten more common and expensive.

Specific terms of NetBrain’s new channel program include:

  • Additional discount/margin for deal registration and development
  • Dedicated NetBrain sales and technical resource
  • Services Offering development support
  • Comprehensive Network assessment support
  • Aggressive MDF program funding
  • Enhanced training for sales and pre-sales team members

The program is available and existing partners will be migrated to the new program with their account managers.

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