ViaWest has launched of its new affiliate program, which offers incentives and compensation to affiliates who promote ViaWest’s IT infrastructure services through advertising and lead-generation initiatives.
Wanted affiliate partners include technology bloggers, technical forums, search engine marketers, small businesses and channel partners, the company said. The idea is that they will display ViaWest advertisements on their own Websites and generate qualified leads; closed sales will result in a referral payment.
“Our program allows affiliates to expand their services offerings by partnering with ViaWest to promote our world-class data centers, cloud offerings and managed services portfolio,” said Christopher Rajiah, senior vice president of sales and marketing for ViaWest. “By aligning with the ViaWest brand, affiliates are partnering with a proven IT infrastructure leader allowing them to maximize their advertising revenue with our easy-to-use program.”
The affiliate program will offer access to banner ads, payout tools and performance tracking through a channel portal. The company said that commissions will be paid out on qualified leads and increasing earning potential based on product line sales. Affiliates are also eligible for commission for submitting qualified partner program referrals.