Juniper Networks, a leader in secure, AI-driven networks, announced the next evolution of the global Juniper Partner Advantage (JPA) Program. Last year Juniper introduced its Elite Plus Partner Tier, now Juniper evolves the JPA with a host of updates.
Building on the growth of the Elite Plus Partner Program, which generated 15 percent channel partner sales to enterprise accounts, Juniper introduces elements to its broader JPA partner program to help partners deliver innovative solutions to their customers through managed services.
The JPA structure helps partners build and sustain their Juniper practice, enabling partners to resell Juniper solutions and managed services through a Networking as a Service (NaaS) model. With new design, sales and marketing tools, partners can develop a tailored plan to increase profitability and drive continuous growth while earning more incentives and rewards. Partners also are empowered to elevate their role faster, raising expectations the Elite Plus Partner tier will continue to increase in 2023.
Additional 2023 program highlights include:
Elite Plus – This year, the company adds additional support for its most dedicated partners, including new ROI modeling, simplified MOU processes and new rewards to help drive growth.
- Expanded Champions Program – The Juniper Champions program, relaunched in 2022, grew from 800 to 2,300 Champions, and will expand to include global partners, marketing partners and Juniper distributors, to deliver more advantages to a larger partner community in 2023.
- New Digital Tools – This year Juniper launched the Partner Business Center and Velocity Pricing Tool. Along with PartnerLink, partners can close deals fast, with real-time access to their Juniper team.
- Growing Diversity+ Partner Program – The program supports certified diverse partner businesses, growing to 44 partners in a 6-month period, and expanding in 2023.
As Juniper grows its partner program, the company also is growing its leadership team to ensure the company is positioned to adapt to the challenges of modern networking and to continue scaling its growing business. Ben Fallon joins Juniper Networks as VP, Global Partners & Virtual Sales to align channel partnerships to the company’s growing virtual sales motion. He brings to Juniper a breadth of industry knowledge combined with a visionary mindset, having worked in global channels, distribution, EMEA commercial, small business and security sales, and market development.
The program is now active and more information will be shared today at Juniper’s annual Partner Executive Summit in Madrid, Spain. Additional resources can be found on www.juniper.net/partners.
