New Relic, which offers an intelligent observability platform, appointed Larissa Crandall as channel chief and group VP of partners and alliances. With this position, Crandall will work to further develop and strengthen partner strategy and channel programs, worldwide. In particular, she will work to grow the partner organization, expand its alliance / partner ecosystem and help enterprises drive innovation, improve reliability and deliver CX via New Relic.
“With worldwide spending on public cloud services forecasted to double between 2024 and 2028, and AI adoption continuing to rise, the need for intelligent observability has never been greater,” said New Relic CRO, Chris Jones. “As these industry trends continue to drive demand for our platform, engaging our partners on a global scale will be vital to New Relic’s continued success. Larissa is joining the company at a pivotal moment, and I’m thrilled to have her lead our channel and alliances program into its next stage of growth.”
Crandall has spent her career leading channel and sales teams in the techn sector. She joins New Relic from Veeam, where she was VP of global channel and alliances. She also led the global channel and alliances organization with Gigamon, and held senior partner roles at Scalr and Unitrends.
“New Relic is a market maker and a pioneer in the observability space. I am excited to join the company as it continues to innovate and lead the sector with a compelling product, business model, and team dedicated to delivering customer success,” said Crandall. “With the amazing partnerships we have developed, I embrace the opportunity to lead the global channel and alliances organization at New Relic as the company enters its next phase of growth.”
Crandall will build on New Relic’s channel presence, worldwide, by working with global and regional partners, MSPs, GSIs and hyperscalers to strengthen best practices and catalogs for advancing the observability journey and augmenting growth with new partners. She will also focus on empowering the partner ecosystem with resources and tools, and further streamlining partner and customer business.
