Two master agencies, Sandler Partners and TBI, have been selected to participate in a new pilot with the AT&T Alliance Program, which delivers stronger channel support and compensation.
The pilot participation will give the two companies’ sales partner bases of thousands of telecom agents, IT consultants, VARs and managed service providers (MSPs) enhanced earnings opportunities for selling AT&T business services nationwide.
“AT&T has one of the most powerful brands in America,” said Alan Sandler, managing partner for Sandler Partners. “We’re honored to participate in the new pilot with the AT&T Alliance Program and the AT&T brand, network and services behind it, for the benefit of our agent partners and their customers. We’re thankful for the hard work of our sales partners that put us in the position to be selected for this program.”
In addition to a new compensation structure, the new pilot with the AT&T Alliance Program makes it easier for agents to work with AT&T by streamlining partner registration, enhancing access to the AT&T Solution Provider portal, and simplifying the rules-of-engagement process. The pilot also offers prioritized pre-sale and post-sale support for stronger sales engagement.