Aligned Communications, a leading technology services distributor and master agency, has rebranded as NXTSYS Consulting to reflect the company’s evolution as well as its vision for the future. The rebranding signifies the successful and ongoing transition into a company well beyond its voice and data communications heritage, say company executives.
“Today we implement and support a much broader range of technology solutions – the NXT SYStems that are reinventing the way companies communicate, collaborate, compete and grow,” says Dave Wallace, president of NXTSYS. “While the brand and logo have changed to better represent what the company is today, our focus remains the same: we are fanatical about helping channel partners and their customers enhance enterprise-wide performance and profitability through next-generation technology solutions.”
NXTSYS partners and customers will see no change to their contracts because the company’s underlying corporate identity will remain unchanged legally, said the company.
“NXTSYS is a great name, but it’s the people and vision behind it that count,” says Ken Bisnoff, SVP of Strategic Opportunities, TPx. “We at TPx are fortunate to partner with Dave Wallace, Jared Adamcik and their team. They’ve taken bold steps to redefine themselves in order to bring customers the communications solutions they need today – the tailored combination of voice, cloud, data and security services that are the must-haves for success in a rapidly changing business world. We’ve seen how compelling that new framework is and gone through a similar evolution that brought us far beyond our telecom roots. We look forward to continuing to grow and succeed together with NXTSYS, building on the great relationships we’ve developed and value.”
NXTSYS offers channel partners three partnership programs:
Co-Selling Agency. Designed for communications technology consultants and distributors who don’t have a lot of experience with certain solutions – usually involving cloud migration and security offerings – and want to collaborate with NXTSYS to augment their skill set, broaden their portfolio and increase closing ratios. NXTSYS does all of the heavy lifting but channel partners still share equally in the commissions as long as they attend appointments so customers feel comfortable that their technology specialist is involved in the consultative process. The team at NXTSYS manages the entire sales and order process through completion. This is the company’s most popular program and its close ratios are through the roof, according to Wallace.
Traditional Master Agency. Designed for channel partners who simply want access to a wealth of carriers and solutions providers with evergreen top-tier residual commissions. Whether they need high-speed data or MPLS, hosted phone systems, fiber networks, specialized software-defined networking solutions or public, private or hybrid cloud services, NXTSYS provides access to quick quotes, professional provisioning assistance and commissions from its RPM Software back-office portal. The operations team also ensures that orders get installed quickly and cleanly, speeding the commission process, and meticulously analyzes commissions to ensure that all spiffs and residuals are being paid accurately by the underlying service provider.